🏯 Three-Body Universe CEO: IP Comparable to Harry Potter, Theme Park in Plans
三体粉丝
2026年5月16日 09:02
🏯 Three-Body Universe CEO: Harry Potter Is the Benchmark, Theme Park Possible
Source: Zhao Jilong, CEO of Three-Body Universe, in a recent media interview
Key Message
> "The value of the Three-Body IP has not been fully explored."
Zhao stated that the long-term goal is to benchmark against Harry Potter — not just in content, but in building a complete IP ecosystem.
Strategic Roadmap
| Direction | Progress |
|----------|---------|
| 📚 Content Matrix | Novels, film/TV, animation, games fully deployed |
| 🎪 Theme Park | Offline theme park / immersive experience spaces being explored |
| 🎮 Game Development | Multiple Three-Body games in development |
| 🛍️ Merchandise | Collectibles and merchandise system |
Guangxian Pictures + Zhang Yimou
Guangxian Pictures is also advancing the Three-Body film project, partnering with legendary director Zhang Yimou to create a super IP.
Why Harry Potter?
Harry Potter has generated over $77 billion in IP value globally. As China's most successful sci-fi IP, Three-Body's cultural influence and global fan base are growing rapidly. Netflix's adaptation, multi-language translations, and worldwide distribution all point to world-class IP potential.
---
*Sources: WeChat public accounts "m三六零" & "中国电影报道"*
Readable as a guest · Sign in to post [Sign in]